Love everything about them, especially how their digital and social content exists to entertain first, rather than sell stuff (although that’s part of it). I lol’d at this post on their IG about how the company has upgraded to “commercial-grade” dot matrix printers. It had nothing to do with selling product, but was about building the world of Vacation and this is pure brilliance from a community-building perspective. Post here: https://www.instagram.com/p/C-Fk8ZGu3za/?igsh=YnJjamxsbDQ5OWFh
It caused a sun sensitivity that felt like burning / tingling after being in the sun (but definitely not a sunburn, hard to explain) and it went away after a few days once I stopped using it 💀 was extremely disappointed because it smelled great!
whoever does their copy and brand building needs a raise. idk what they're currently being paid. sooo good
Ad agency bros at their finest
Love everything about them, especially how their digital and social content exists to entertain first, rather than sell stuff (although that’s part of it). I lol’d at this post on their IG about how the company has upgraded to “commercial-grade” dot matrix printers. It had nothing to do with selling product, but was about building the world of Vacation and this is pure brilliance from a community-building perspective. Post here: https://www.instagram.com/p/C-Fk8ZGu3za/?igsh=YnJjamxsbDQ5OWFh
Haha exactly - value adds besides product info! Thank you for sharing :)
I love their branding so much but their fancy sunscreen oil gave me chemical sun poisoning reaction! It was so unexpected and terrible!
Omg oh no!!!! That’s awful - how did you solve that
It caused a sun sensitivity that felt like burning / tingling after being in the sun (but definitely not a sunburn, hard to explain) and it went away after a few days once I stopped using it 💀 was extremely disappointed because it smelled great!